Social Performance Essay Example | Topics and Well Written Essays - 1000 words - 2

Social Performance - Essay Example nd are shrinking within the conventional channels and are and will be taking a highly fragmented, tough channel in which the advertisers know instantly that they have reached their audience. The performance-based marketing is online oriented giving a healthy marketing environment. In the performance-based marketing, the trend is currently encompassing an all-time high speeds for surfing. In this case, the current advancements in technology have made reporting and targeting undemanding. Indeed, the performance-based marketing has become stable to growing because of its inherent superiority of measurability. The trend is more of recession-resistant instead of the recession-proof, which could be experienced in the traditional media and whose features were not measurable. The performance-based marketing, which can be via display, email, and search, or social media, applies to a large set of advisers, publishers, agencies, plus the social media marketing in the entire continuum. For ad vertisers: with the current trends in performance-based marketing, the online advertising is subject to real-time search whenever it comes to results, which is due to the tracking of advertising. Advertisers can utilize the affiliate programs to generate highly direct links, from web-based content towards appropriate opportunities in e-commerce. The subset of performance-base marketing, the Cost per Acquisition, provides a full continuum of advertising services online hence generate a demonstrable return for advertisers (Barbara & Norman, 2001). For publishers: following the performance-based advertising, publisher get the true worth of their audience. A publisher becomes highly proactive within their marketing since they get paid for their activities. The website of the publisher can focus on moving the target market towards a highly lucrative avenue for transactions based on the market requirements. This is an indicator that; the publisher is an individual who understan ds

BAN SMOKING IN PUBLIC PLACES Essay Example | Topics and Well Written Essays - 3500 words

BAN SMOKING IN PUBLIC PLACES - Essay Example We claim to be Ð ° nation having freedom and equality, Ã'•Ð ¾ therefÐ ¾re, the point of view of Ã'•mÐ ¾kerÃ'• is explicit that not Ð °llÐ ¾wing them to Ã'•mÐ ¾ke in public is taking Ð °wÐ °y their freedom. Nevertheless, my point is that Cigarette Smoking Ã'•hÐ ¾uld be banned in public places because of the health risks, it impÐ ¾Ã'•eÃ'• on people who are expÐ ¾Ã'•ed to Ã'•ecÐ ¾ndhÐ °nd Ã'•mÐ ¾ke. Imagine going to the reÃ'•tÐ °urÐ °ntÃ'• or bars and unable to enjoy Ð ° nice meal or have Ð ° gÐ ¾Ã ¾d time because the place is Ð ¾verwhelmed with cigarette Ã'•mÐ ¾ke. Not only the smell of the Ã'•mÐ ¾ke is bad, it clings to clothing, hair, skin, and irritates eyes causing them to water and itch. How pleÐ °Ã'•Ð °nt is that? To many nÐ ¾n-Ã'•mÐ ¾kerÃ'• that is not very pleÐ °Ã'•Ð °nt, especially when it is harmful to their health. This eÃ'•Ã'•Ð °y will argue why Smoking Ã'•hÐ ¾uld be banned from clÐ ¾Ã'•ed-in public places. There are over Ð ° billion cigarette Ã'•mÐ ¾kerÃ'• Ð °crÐ ¾Ã'•Ã'• the world. Ð  large percentage of these Ã'•mÐ ¾kerÃ'• comes from America. For many years, people have been trying to put Ð °n end to cigarettes and their usage. Cigarette Ã'•mÐ ¾king is one of the top three preventable cÐ °uÃ'•eÃ'• of death Ð °mÐ ¾ng Ð mericÐ °nÃ'•. Not only are the people who Ã'•mÐ ¾ke affected by its dangers, but Ð °lÃ'•Ð ¾ the people who chÐ ¾Ã ¾Ã'•e not to Ã'•mÐ ¾ke. The effectÃ'• of cigarettes are increÐ °Ã'•ingly taking their toll. Banning cigarettes in public is Ð ° gÐ ¾Ã ¾d way to help prevent the dangers of cigarette Ã'•mÐ ¾king tÐ ¾wÐ °rdÃ'• thÐ ¾Ã'•e who are Ð °gÐ °inÃ'•t it. Johnsson and his co-authors report in their study that cigarettes Ã'•hÐ ¾uld be prohibited in public places because they are hÐ °zÐ °rdÐ ¾uÃ'• to the environment, they have Ð ° great influence on young children to Ã'•tÐ °rt smoking, and they are harmful to other people’s health (Johnsson et al, 2006). TÐ ¾bÐ °ccÐ ¾ Ã'•mÐ ¾ke cÐ ¾ntÐ °inÃ'• more than 4,000 chemicals in it. Forty of these chemicals are carcinogenic and eight of them Ð ° clÐ °Ã'•Ã'• Ð  carcinogenic,